Born From Necessity. Built For Growers

In 2020, our founder—a third-generation Nelson apple grower—suffered a catastrophic hailstorm that destroyed 90% of the crop.  It was a devastating blow.  And as insurers began withdrawing from the NZ market or hiking premiums to unworkable levels, it became clear that growers would need to take protection into their own hands.

Hail damage has long been a serious threat to New Zealand apple crops.  But with climate change, these storms have become more frequent and severe, causing significant financial losses and affecting fruit quality.  The unpredictable weather patterns and intense hail events now demand a robust, practical solution that not only protects fruit but preserves crop performance.

After the 2020 storm, we did a deep dive into available systems—studying every crop protection solution on the market.  We compared their strengths and weaknesses, and began redesigning our own.  Our goal: build a system that incorporated the best features, dropped the unnecessary ones, and actually worked for NZ apple growers.